Blog

Companies right now are having to get creative in coming up with a Post-Pandemic Marketing Plan (PPMP). Coronavirus has drastically altered the way we all function, but especially businesses. Businesses have had to completely redesign their marketing techniques in order to reach audiences during this time. In a study done by Edelman, statistics showed that … Continue reading What’s your PPMP? →

If your friend posts on social media about how much they love a new product or service, are you going to be more curious about it? Probably. Not only does the FOMO kick in, but you trust their opinions and recommendations.  We’re not going to bore you with data and numbers, but this is pretty … Continue reading UGC works on you & me →

You probably noticed that some of the biggest brands and advertisers didn’t have commercials during this year’s SuperBowl. Coca-Cola, Planter’s, Budweiser, Avocados from Mexico, and Hyanudi are some of the major advertisers that decided to sit out of the game. Instead, some companies and brands decided to redirect their advertising funds to raise awareness for … Continue reading Super Bowl XL: Commercial Roundup →

So many of us had travel plans canceledor at least postponed because of COVID-19 but can you imagine being a community manager for an airline in the middle of a pandemic? We had the chance to chat with wonderful Jayde Powell, who was previously a Community Manager at Delta Air Lines. In her own words, the crux … Continue reading TWEET & MEET : JAYDE POWELL →

In the state of the world we live in it’s hard to meet new people, but we were able to connect with Jasmine Katrina Smith and realized we were a lot closer than we thought. We really enjoyed connecting with someone near our hometown in the same field we are! Jasmine started her marketing business … Continue reading TWEET & MEET : JASMINE KATRINA SMITH →

It is so fun when you run into someone that enjoys coffee and Twitter as much as you do! We had the opportunity to speak with Amalia Fowler, an amazing soul that strives to educate individuals about the exciting world of marketing. She works at Snaptech Marketing, a full-service digital marketing agency that focuses on … Continue reading TWEET & MEET: AMALIA FOWLER →

It isn’t every day that you meet someone with a similar story to yours. We had the amazing opportunity to chat with Akvile DeFazio who owns AKvertise. Our conversation with her about her path to running a social media advertising agency was very interesting.  She attended university to pursue a career in medicine after following … Continue reading TWEET & MEET : Akvile DeFazio →

You know those posts on Facebook, “This really works! I didn’t think it would, but it does! My friends kept asking why they were blocked..they couldn’t see my posts anymore..”  It’s no secret that Facebook frequently changes their algorithm, but here is how to optimize your reach and engagement based on the 2020 updates.  Pay … Continue reading Facebook Algorithms →

While the world is in a very crazy time, Salesforce Marketing released a report that discussed the top four trend impacting nonprofit marketers in the current climate. The report was very interesting to us at Wholesome Media because most of these trends we thought would have been implemented already. While we were very surprised, we … Continue reading Four Trends Impacting Nonprofit Marketers →